i-Encounter-CMS effectively provides support required for marketing campaigns
i-Encounter-CM assists enterprise to quickly complete massive marketing operation under limited manpower, time and budget conditions. CM simplifies previously complex marketing operation with efficient execution through supply of list management, list/event assignment, and phone outbound dialing function, thereby reducing demand for manpower, time and budget.
CM comes with the following critical functions that can fully meet the demand for most industry activity management and operation.
- List Import: supporting the import of various formats of data to undergo rule screening and redundancy elimination to improve data accuracy and correction.
- List Management: Versatile use of different lists to establish screening parameters for the list while the result of transaction can be used for next screening condition. For example, customer with successful visits can undergo tracking activity. Non-outbound dialing list can also be established to avoid customer complaints.
- List assignment and outbound dialing system support: Cooperating with automatic outbound dialing system to carry out dynamic list assignment, where system automatically dials for automatic connection according the talk status of marketing personnel, which displays relevant information to remind the marketing personnel to spend most time on the talk rather than on other activities that could not create value. Statistics show that each specialist can improve at least 3 times work efficiency.
- Assignment management: Assign parameters with flexibility such as average assignment or weighted assignment. For lists already contacted can be configured for the specialist of latest talk to contact again.
- Back-Dialing Management: The specialist can set up own back-dialing list and the system will automatically remind or out dial according to the back-dialing time to avoid forgetting or negligence of processing.
- Questionnaire Configuration: The questionnaire content can be configured without complex operation to establish various common questions that effectively support telephone visits and survey.
- Leads Management: Tracking information on potential customers is established to provide administrators with future marketing performance forecast according to sales condition and progress.
I-Encounter CMS can effectively meet the functions required for large events and can be integrated with existing systems and data of enterprise through automatic outbound dialing and online guidance. Enterprise can user manpower with flexibility and process various large marketing, telephone visits and survey campaigns.